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We promote, support, and inspire the design of consumer products and environments that accommodate—and appeal to—people of all ages and abilities.

   
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TRANSGENERATIONAL DESIGN: The practice of making products and environments compatible with those physical and sensory impairments
associated with human aging and which limit major activities of daily living.


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Innovative Bathroom Ideas


 

protected Entry fold-out ironing board
Living Room Humanized Living Bath Outside Ideas
Innovative kitchen Ideas   Designs by James J. Pirkl, FIDSA — Photos by Rodolphe Foucher    

Today's swelling "silver market" of 50,000,000 aging Baby Boomers is fueling demand for a new generation of innovative 'transgenerational' design accommodation.

  • Understand the effects of the aging process and the resulting changes we face as we grow older.


Creating 'transgenerational' designs demands a new mind-set and a revised set of values, and essential information.

This tool can help...

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What's New

This piece in the Wall Street Journal, "In Search of Innova-tion," presents nine new ways of looking for and recognizing the next great opportunity "before your competitor does".


Read Diane Carbo's "Top 10 Reasons Baby Boomers  Want To Stay In Their Home As They Age" at carecrunch.com.


Arizona State University's College of Design students and faculty were recognized for their transgenerational toilet design concept, Go With the Flo™ by the Northwest Design Invitational (NDI).


We've joined the advisory team of AIPatHome.com, specialists in age-in-place technologies, universal design homes and product education. Check out their Idea Center showcases at www.aipathome.com.


View the new cell phone designed for seniors complete with big buttons and handy speed dials.


A-HAH! is the first-of-its-kind card game specially designed to reduce the risk of dimentia. Get the details.


Millions of families have three or more generations living under one roof. This AARP article explains the the many advantages of transgenerational design.


View our designs in the new book, Universal Design Ideas for Style, Comfort & Safety, by Mary Green, published by RSMeans. Read a review.


Read the review of our Transgenerational House featured in the new book, Universal Design for the Home, by Wendy Jordan, published by Quarry Books.


Our invited chapter, Transgenerational Design: A Heart Transplant for Housing, is included in the new book, The Silver Market Phenomenon,


We delivered an invited presentation, "Polishing the Silver Market," at the 4th world Ageing & Generations Congress of the World Demographic Association, St. Gallen, Switzerland.


 

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Last updated June 22, 2009

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